I've often wondered whether other games do this, because they're worried that if they are down at a time when WoW is available, people might be tempted to go and play some WoW and end up returning to Blizzard's behemoth. WoW's pretty well known for being a hard habit to break and for pulling people back to it after they've tried to break away.
Or is it because the SWtOR employees have nothing to do while WoW is down, so they might as well do some work.
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